KUALA LUMPUR: Loob Holdings Sdn Bhd's Tealive food and beverage chain has opened its first outlet in the UK.
In a statement, Loob founder and CEO Bryan Loo said the opening of the outlet in Manchester served as the first step in the brand's foray into Europe.
"This may seem a small step for some but it is a giant leap for us in mindset as a Malaysian brand breaking into Europe," said Loo.
Loob's partner in the UK, Legend Ventures Ltd, is planning a second outlet in London and is expecting to open a total of five outlets in the first year of operations.
“We look forward to be a good springboard for Tealive into Europe with our business presence and understanding of the western market,” said Legend CEO Samuel Chin.
According to the statement, there are over 250 Tealive outlets in Malaysia catering to three million customers each month.
Its brand mission is to be a global lifestyle tea brand with 1,000 stores in the next two to three years across 15 countries in four continents.
“Given the current momentum and with the support of our partners, franchisees and customers, these are highly-achievable targets,” Loo added.
Source: The Star