Malaysian bubble tea chain Tealive launches first store in Canada
- Nov 29, 2022
- 2 min read
South East Asia’s largest bubble tea chain, which is also considering a US launch, says its drive-thru format and versatile business model caters to increasing demand for convenience across North America.
Malaysian bubble tea chain Tealive has made its North America debut with a store in Ottawa, Canada.
The company, owned by food and beverage operator Loob Holding, said it will open 50 outlets across Canada in the next five years before a potential move into the US market.
Tealive currently operates 800 stores in its native Malaysia, following its launch in 2017.
The company has ambitious South East Asia growth plans, and is targeting 1,000 Tealive stores in Malaysia within two years.
However, having been approached by an ‘established business group’ involved in running pastry and bakery businesses in North America, Loob Holding said its drive-thru focus and ‘scalable’ format makes it compatible with the Canadian market.
“This entry into Canada and planned expansion across the country will give us an opportunity to learn more about the North American market up close. So, we may tap into the lucrative US market next.
“Our partners have travelled to South East Asia where they’ve been exposed to Tealive. They like our brand’s reach, our format being scalable with many store sizes and that we’re in petrol stations. They are impressed with our focus on the drive-thru market as drive-thrus are a staple in the North American market. They recognise our versatile business model and are sure this would be an ideal format for a Western market like the US,” said Bryan Loo, CEO, Loob Holding Sdn Bhd.
Tealive now operates stores across Malaysia, Australia, Brunei, Cambodia, Canada, Mauritius, Myanmar, the Philippines, the UK and Vietnam.
Source: WorldCoffeePortal
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Tealive’s expansion into Canada is a smart and strategic move, especially with its focus on drive-thru convenience and a scalable business model that aligns well with North American consumer habits. Entering markets like Ottawa not only strengthens its global presence but also sets a strong foundation for potential growth in the US. With its rapid expansion plans and proven success across multiple countries, Tealive is clearly positioning itself as a global leader in the bubble tea industry.
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Interesting move by Tealive—expanding into Canada with a drive-thru model seems like a smart way to match North America’s demand for convenience. Their rapid growth in Southeast Asia makes this feel like a natural next step, and it’ll be interesting to see how the brand adapts to a new market.
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